Valley Brewing Co.
>Branding >Packaging >Illustration
Elevating Valley Brewing Co. from its garage-brewing roots, this project was a journey of transforming a local Yakima, WA brewery into a recognizable and beloved brand. Focused on capturing the essence of the Yakima Valley—its mountains, beauty, and, of course, hops—we crafted a visual identity that stands out in the competitive beer market.
From sketching an ice-peak mountain superimposed on a hop cone to designing outdoor signage and wayfinding, the work extended to labels, merchandise, and the immersive taproom experience. Valley Brewing Co. now stands as a destination with a cohesive brand that echoes the blend of styles within its modern-industrial space.
As an extension of the brand, there are plenty of fresh Label Designs to be created as well!
![](https://freight.cargo.site/t/original/i/041e816ca5ea74badcc4481d1563a3b9fb2877ac7d272799d906adac57e211b7/Logos_Valley-Brewing-Co_SethAustinDesign-01.png)
Client
Valley Brewing Co.
About
A local craft brewery and tasting room in Yakima, WA, crafting classic PNW beers with a unique twist, all while capturing the essence of the Yakima Valley.
Year
2016—Current
Photography
Yakima Valley Tourism & Valley Brewing Co.
Deliverables
- Identity System
- Logo Design
- Illustration
- Custom Typography
- Packaging System
- Signage & Wayfinding
- Brand Merchandise & Apparel
![](https://freight.cargo.site/t/original/i/22e922efcca60b216f429dbf553e2c0745d0f3b22996b0b92772358ad0225df5/Frame-12.png)
![](https://freight.cargo.site/t/original/i/c87f4d88089c94ba86cd5d669547b018a78828976b5ac625783dc8f2fe718ef3/Logos_Valley-Brewing-Co_SethAustinDesign-03.png)
![](https://freight.cargo.site/t/original/i/3c57da41af4218fa4f3f425c9e82b7821a52c80643937440425664a9ea41f83a/Coasters_Valley-Brewing-Co_SethAustinDesign.png)
![](https://freight.cargo.site/t/original/i/e5e971b2bf43378ce73bf0cfd112071e4b6179c1deecbd7f6a4beb58ced94778/Crowlers_Valley-Brewing-Co_SethAustinDesign.png)
![](https://freight.cargo.site/t/original/i/325cd1b7db4a4a88972f052f619a210cdb0a6802e192a2db3c971d9188cd6ef0/Pour_Valley-Brewing-Co_SethAustinDesign.png)
![](https://freight.cargo.site/t/original/i/2780217108ccbe647ca6fd5e27d433c836f035b1ea60aeae08a1b776660576b2/sign_Valley-Brewing-Co_SethAustinDesign.png)
![](https://freight.cargo.site/t/original/i/a6afb89d2657cf482c517628071340d115ee6222ff98fdda91f26116d2d24163/Taps_Valley-Brewing-Co_SethAustinDesign.png)
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![](https://freight.cargo.site/t/original/i/0b39899f78736b0750196bf1294585f1342bdfd766f2115dddb892a7ec4062e2/Hats_Valley-Brewing-Co_SethAustinDesign.png)
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![](https://freight.cargo.site/t/original/i/29409c6a3eefb8e81287a9c1a7afb75da541479889797f1ac56797c08e69fa70/Tshirts_Valley-Brewing-Co_SethAustinDesign.png)
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